Maxwell House

Good To The Last Drop

Good to the Last Drop & Long After

We were excited to collaborate with our good friends at “3 Mad Fish” on a new product campaign from Maxwell House. And knowing that their organic coffee pod actually gives back to the earth made it that much more satisfying! 

We handled everything from the shoot to the VFX to the finishing. We also shot all the fluids, going so far as to follow a single tiny droplet! Who else in the industry can say they launched a single drop of coffee into the air and followed it into a coffee cup with a bolt moco system…and then did the same thing with coffee beans? What can we say, insane attention to detail is kind of our thing.